On to episode 2 of the Local Marketing Segment of the Modern Lending Podcast. Up next we have Bill Gaylord of the Gaylord-Hansen Team to talk about how their local marketing has changed because of COVID, how they pivoted to serve their local community now and how much of an impact it has made for them.

In this Snippet of the Local Marketing segment of the Modern Lending Podcast.

• Local Marketing is such a great tool to create impact for your brand in your local community
• Serving others is a brand of local marketing
• Local Marketing will help you create headspace in your community
• This will help your local community know that you are present and can count on you to help them through their mortgage needs.